Touching hearts… inspiring action.


What Customers Love

“People do not buy goods and services. They buy relations, stories, and magic.” – Seth Godin

What makes us special? Unique? Memorable? Our “magic” is at the heart of who we are and what we offer. It defines our work, guides our dreams, and outlines the stories we share.

We live in a world of nearly infinite reach where customers are a click away and anyone with a story can share their message. But doing business in a connected world has its challenges: increased competition, unlimited choices, and short attention spans. Some organizations are flourishing in the modern marketplace. Others are struggling to adapt.

In a global economy, there will always be someone who is cheaper, faster, bigger, or newer. What makes you different, helps you stand out, and encourages loyalty? How will you compete when others outspend you on advertising and undercut your price? What will you do when customers are lured with incentives to go elsewhere?

What will you offer?

A Human Connection

Today’s customers want more than another ad campaign. They demand real value and a personal relationship that goes beyond the sale. With increased purchasing power and more choices, your customers are ready to pledge their loyalty. But earning their business starts with making a connection.

“What Customers Love” helps organizations and individuals stand out in a noisy world. Using equal parts marketing and customer service, this powerful keynote creates a roadmap to navigate a crowded marketplace. From building one-of-a-kind experiences to offering world-class service, attendees will receive a proven strategy that cuts through the noise and drives customers to their door.

Customize Your Keynote

Just as every story is different, so is every audience. After learning about your specific needs, Patrick will customize a keynote to meet your goals or event theme. Past topics have included:

For over 25 years, Patrick Hartory has helped business and community leaders tell their stories. From national recording artists to global brands, Patrick has managed, created, and worked on some of the biggest marketing campaigns in the industry.

But Patrick is also a small-town boy at heart, growing up in rural Ohio where all business was small and customers walked away feeling valued and recognized. With a down-to-earth approach and a rich catalog of engaging stories, Patrick uses plain talk and humor to illustrate the benefits of reaching customers on a human scale.

Since those early days, Patrick has spoken to over 400,000 people, as well as reaching countless others through his books and articles. His talks are the perfect balance of energizing and meaningful, entertaining and result-focused, fun and impactful. With practical expertise and a captivating stage performance, Patrick will deliver extraordinary value at your next meeting or event.

Put Your Date On Hold

Give your attendees the tools they need to succeed in a noisy world. Let’s start a conversation.

yes, put my date on hold

Put Your Date On Hold

Give your attendees the tools they need to succeed in a noisy world. Let’s start a conversation.

yes, hold my date

“The perfect speaker for our kick-off event! Patrick made a huge impact on the way our members think.” 

– Dorothy Lensner, Greater Chicago SBA


Patrick Hartory
What Customers Love
hartory [@] gmail.com

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What Customers Love
Attn: Patrick Hartory
8320 Mentor Avenue
Mentor, Ohio 44060

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